Category: Carmen Sandiego

Press: Brandgenuity inks licensing deals for Carmen Sandiego

Following the Netflix debut of animated reboot Carmen Sandiego last month, the licensing program for Houghton Mifflin Harcourt’s refreshed super-thief property is growing thanks to new partnerships with Goliath Games, Basic Fun and Spirit Halloween. The deals were secured by New York licensing agency Brandgenuity.

This fall, Goliath Games will launch a Carmen Sandiego board game, while Basic Fun will introduce an interactive handheld Carmen Sandiego game inspired by an on-screen gadget from the series. Spirit Halloween, meanwhile, will roll out a line of costumes and accessories for Halloween 2019.

Following the launches, Brandgenuity will expand the Carmen Sandiego licensing program to categories including toys, games, apparel, accessories, back-to-school, and social expression.

Prior to the January 18 series premiere on Netflix, HMH announced a new publishing program for the brand, which released Who in the World is Carmen Sandiego? and its simultaneous Spanish-language edition, ¿Quién es Carmen Sandiego on January 22. The English-language book is expected to be spun into a series based on the Netflix show.

In addition, HMH will publish graphic novel The Sticky Rice Caper and middle-grade story book Clue by Clue this summer with four additional Carmen books arriving later this year.

Originally launched as an edtech brand, the Carmen Sandiego name will again head back to classrooms with new teaching tools and resources around geography, history and culture.

As for the new TV series, the 20 x 22-minute show is based on a computer game created in 1985 that was then adapted into the game show Where in the World is Carmen Sandiego?, which aired on PBS. It ran from 1991 to 1995, generating five seasons and 295 episodes. Netflix and HMH are also developing on a previously announced Carmen Sandiego live-action feature film starring and produced by Gina Rodriguez (who voices the titular character in the TV series). It is slated to launch next year.
Following the Netflix debut of animated reboot Carmen Sandiego last month, the licensing program for Houghton Mifflin Harcourt’s refreshed super-thief property is growing thanks to new partnerships with Goliath Games, Basic Fun and Spirit Halloween. The deals were secured by New York licensing agency Brandgenuity.

This fall, Goliath Games will launch a Carmen Sandiego board game, while Basic Fun will introduce an interactive handheld Carmen Sandiego game inspired by an on-screen gadget from the series. Spirit Halloween, meanwhile, will roll out a line of costumes and accessories for Halloween 2019.

Following the launches, Brandgenuity will expand the Carmen Sandiego licensing program to categories including toys, games, apparel, accessories, back-to-school, and social expression.

Prior to the January 18 series premiere on Netflix, HMH announced a new publishing program for the brand, which released Who in the World is Carmen Sandiego? and its simultaneous Spanish-language edition, ¿Quién es Carmen Sandiego on January 22. The English-language book is expected to be spun into a series based on the Netflix show.

In addition, HMH will publish graphic novel The Sticky Rice Caper and middle-grade story book Clue by Clue this summer with four additional Carmen books arriving later this year.

Originally launched as an edtech brand, the Carmen Sandiego name will again head back to classrooms with new teaching tools and resources around geography, history and culture.

As for the new TV series, the 20 x 22-minute show is based on a computer game created in 1985 that was then adapted into the game show Where in the World is Carmen Sandiego?, which aired on PBS. It ran from 1991 to 1995, generating five seasons and 295 episodes. Netflix and HMH are also developing on a previously announced Carmen Sandiego live-action feature film starring and produced by Gina Rodriguez (who voices the titular character in the TV series). It is slated to launch next year.
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Press: Netflix’s ‘Carmen Sandiego’ Film Brings on Writer

Netflix’s Carmen Sandiego movie could be as funny as Game Night, since the streaming giant hired writer Mark Perez to write the Gina Rodriguez-starring movie.

Deadline reported that Perez will write the new movie, as his follow-up to Game Night, which was directed by John Francis Daley and Jonathan M. Goldstein. The New Line comedy was a hit with critics and grossed $117 million worldwide. Goldstein also wrote Accepted (2002) and The Country Bears (2002).

The movie is just one part of Netflix’s “all-in” approach to the Carmen Sandiego brand, which it acquired the live-action film rights to in March. However, Netflix announced plans for an animated series almost a year earlier, in April 2017.

Rodriguez signed on to star in the film, and will also voice the title character in an animated series to be released in 2019. Houghton Mifflin Harcourt, which owns the property, will also publish a new line of books.

Rodriguez is producing the Carmen Sandiego movie under her I Can And I Will banner, with Kevin Misher and Caroline Fraser. The executive producer is Andy Berman of Misher Films. Berman also worked with Rodriquez on Miss Bala, an English-language adaptation of a 2011 Mexican film that comes out on Jan. 25, 2019.

The animated series will also star Finn Wolfard, who plays Mike Wheeler on Stranger Things. He was cast as Carmen’s accomplice, Player, in April.
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Press: Gina Rodriguez To Star As Carmen Sandiego In Netflix Live-Action Feature

Netflix has acquired the live-action feature film rights to Carmen Sandiego and has attached Gina Rodriguez to star as the title character. Rodriguez, who won a Golden Globe for Jane the Virgin and continues to play the character, began her transfer to feature star with the Alex Garland-directed Annihilation and continues with the remake of the thriller Miss Bala that Sony Pictures releases January 25. She will produce Carmen Sandiego through her I Can and I Will productions alongside Kevin Misher and Caroline Fraser who will also produce. Misher’s Misher Films produced Miss Bala.

This is an extension of the brand as Netflix last year announced a new Carmen Sandiego animated series for 2019 with Rodriguez voicing the title character. Publisher and learning company Houghton Mifflin Harcourt (HMH) is the owner of the Carmen Sandiego property. Caroline Fraser is head of HMH Productions and is the executive producer of the Carmen Sandiego Netflix original series and feature film. A line of books from HMH featuring Carmen will launch in 2019 timed to the series release.

The movie will be a standalone Carmen adventure that will embrace the beloved ’90s property. No writer or director is yet attached to the movie. Rodriguez also voiced a lead role in the upcoming Warner Bros. animated film Small Foot. Catherine Hardwicke directed Miss Bala, the remake of the festival award-winning Mexican pic about a beauty pageant contestant who witnesses the brutality of a drug gang and is dragged into its dangerous business.

CAA and attorney Karl Austen rep Rodriguez.
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